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Author Topic: Class of goods for graphic design  (Read 522 times)


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  • David H. Madden
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Class of goods for graphic design
« on: 03-10-17 at 10:33 pm »

I occasionally get people asking to trademark some logo that they've designed, but their intended use is to make stickers, t-shirts and random swag that features the logo.  It's like a brand whose sole purpose is to advertise itself, not to identify some particular product or service.

I've seen applications where a design like that was associated with the class of goods "Stickers," but I'm skeptical that's correct -- I would think "stickers" are products that compete with labels from Avery or 3M.

Does anybody have a good class for a logo whose purpose is to advertise itself?  These are creative, interesting designs, and I can easily imagine that people would want to buy shirts, hats, stickers and stuff with the designs on them (and that unscrupulous fast-fashion companies would knock the designs off and sell them cheap).  I know you can register copyrights in them (and advise those clients accordingly) but they'd like to have a trademark as well...
Mersenne Law
Patents, Trademarks & Copyrights for Small Biz & Startups
California, Oregon & USPTO


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