I'm hoping someone qualified on this board can help me out. With the analogy I'm about to present comments and answers should answer my question without disclosing my idea. Ok, I'm sure everyone is aware of frozen pretzel sticks filled with cheese that you put in the microwave for about a minute and they are ready to eat. Now suppose it is the year 1980 and these never existed, but of course the traditional pretzels that look like figure 8's have been out for decades and frozen pretzel sticks have also been out for decades, but nothing with cheese inside of them. Once again, it is 1980 and while eating pretzel sticks I come up with this clever idea of pretzel sticks with cheese inside. Yes, I've bought pretzels at the mall where you could get cheese as a topping, but I never came across a pretzel stick that has cheese inside of it. I realize consumers like pretzel and cheese because it is sold in malls across the country, so what a great idea to have frozen pretzel sticks with cheese inside of them. Of course, I want to capitalize on my idea so my first instict is to get a patent. Now here is where I need help. Would something like this be patentable?? Once again, we are assuming it is 1980 and frozen pretzel sticks have existed for decades, however cheese filled pretzel sticks have never existed.
If this would be patentable what type of patent would it qualify for, utility, design, or plant? Utility would seem impossible unless I invented a way of getting the cheese into the pretzel stick and since the idea of cheese inside a pretzel stick is what I thought of and I have no tool and die or machinery background I really don't think I could come up with a process of doing this, so it would seem an utility patent would be out of the question. The next option would be a plant patent and this would also be out of the question for obvious reasons. This leaves one last alternative and that is the design patent. Remember I just want to protect my idea of having cheese inside of a pretzel stick and not how to get the cheese into the pretzel stick, so this would seem like the most logical choice, however when I read up on design patents this too seems far fetched, but it does seem like the best choice of the three. So I guess my question is once again which of these three types of patents would this likely qualify for, if any?
The type of patent is probably the least of my worries and what I would like to know more importantly, if someone could enlighten me, are the reasons why I probably wouldn't get a patent or the reasons why I would. Now here are my reasons why I don't think it would be granted a patent. First, I did not invent cheese nor did I invent the pretzel. Second, fillings inside a dough product or for that matter any pastry product have been around for decades- i.e. donuts, turnovers, ravioli- so the concept of having cheese inside a pretzel stick could be met with the arguement that fillings inside dough products are nothing new, but hopefully I'm incorrect here.
Now here are my reasons why I think it would be patentable. First, let's go through the three criteria for a patent- usefulness, novelty, non-obviousness. The usefulness criteria would be easy to meet because this invention would be "useful" as a comsumable food product. Next we have "novelty", remember no pretzel company, business, or person has ever produced a pretzel stick with cheese in it, so it would be safe to assume that the novelty criteria wouldn't be a problem or at least I don't think it would be. Now for the third and final criteria which is non-obviousness and this where I believe there could be some problems, but I believe I have a strong argument as to why there shouldn't be. Going back to what I said before about other dough products having fillings inside of them this is where I believe this idea could be shot down and therefore be unpatentable.
On the other hand, this is what I would argue to the patent examiner. If this was so obvious then why has this idea of cheese inside pretzel sticks never been done before? Furthermore, I approached a few pretzel companies about licensing this idea and now they are all producing and selling pretzel sticks with cheese in them so if this was so obvious before why weren't all these companies making these before? They only began making them after I approached them about licensing my idea or in other words they stole my idea. I'm not sure if this would be a valid argument to a patent examiner, but to me it seems what the market does after they learn about your idea relative to what they did before would carry alot of weight in terms of trying to meet the non-obviousness criteria. I guess I will leave it up to the experts for on whether or not this is a valid argument.
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