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Author Topic: "First Used In Commerce" related to new LLC formation  (Read 2668 times)

nekogomi

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I have recently submitted paperwork to create an LLC - "SuperGreat LLC" for the purposes of this question.  I expect that the LLC will be formally be created in about 4 weeks or so.  I will be the only member of the LLC.

The purpose of SuperGreat LLC is to be the legal entity that sells a product line - "SuperGreat Widgets" that I would like to trademark as soon as possible.  The products are already created and all of my internet-based sales channels are ready to start selling the product once I decide to do it.

If I go ahead and start selling SuperGreat Widgets on February 1st - prior to when SuperGreat LLC is officially created, and if I wait to file the trademark application with the owner of the mark listed as SuperGreat LLC until after SuperGreat LLC is created, would I be safe to put the date the mark was first used in commerce as February 1st, or would I need to use a date that was after SuperGreat LLC was officially created?

The answer to this question will help determine whether I should file an "intent to use" application now, or whether I should place the goods in commerce prior to SuperGreat LLC's formation and file the trademark application once SuperGreat LLC is officially formed.

If it makes sense, I'd really prefer to apply for the trademark with SuperGreat LLC listed as the owner, rather than my own name.  (Although I know that it would be cheap and easy to file the assignment paperwork later to change ownership from me to SuperGreat LLC.)  That being said, it is also important for my own piece of mind to obtain a priority date for the mark as soon as reasonably possible.  So, I guess I'm trying to balance both preferences while weighing all options...

Thanks for your thoughts and information on this question!

-Andrew
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nekogomi

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Re: "First Used In Commerce" related to new LLC formation
« Reply #1 on: 01-31-08 at 01:01 pm »

I think I've answered my own question by doing a little reading on the USPTO website that I should have done before posting the original question. :-[  Because I, as an individual, would be considered a "related company" to SuperGreat LLC, it is my understanding that as long as I am using the goods in interstate commerce, it is okay to list the date of first use in commerce as February 1st, even if SuperGreat LLC wasn't officially formed on that date. 

However, I would appreciate confirmation that my thinking is on the right track, if possible.

I base my thinking on the following exerpts of code:

Quote
1201.03 Use by Related Companies

Section 5 of the Trademark Act, 15 U.S.C. §1055, states, in part, as follows:

Where a registered mark or a mark sought to be registered is or may be used legitimately by related companies, such use shall inure to the benefit of the registrant or applicant for registration, and such use shall not affect the validity of such mark or of its registration, provided such mark is not used in such manner as to deceive the public.

Section 45 of the Act, 15 U.S.C. §1127, defines “related company” as follows:

The term “related company” means any person whose use of a mark is controlled by the owner of the mark with respect to the nature and quality of the goods or services on or in connection with which the mark is used.

Thus, §5 of the Act permits applicants for registration to rely on use of the mark by related companies. Either a natural person or a juristic person may be a related company. 15 U.S.C. §1127.

The essence of related-company use is the control exercised over the nature and quality of the goods or services on or in connection with which the mark is used. When a mark is used by a related company, use of the mark inures to the benefit of the party who controls the nature and quality of the goods or services. This party is the owner of the mark and, therefore, the only party who may apply to register the mark. Smith International, Inc. v. Olin Corp., 209 USPQ 1033, 1044 (TTAB 1981).

Reliance on related-company use requires, inter alia, that the related company use the mark in connection with the same goods or services recited in the application. In re Admark, Inc., 214 USPQ 302 (TTAB 1982) (related company use not at issue where the applicant sought registration of a mark for advertising agency services and the purported related company used the mark for retail store services).

A related company is different from a successor in interest who is in privity with the predecessor in interest for purposes of determining the right to register. Wells Cargo, Inc. v. Wells Cargo, Inc., 197 USPQ 569 (TTAB 1977), aff’d, 606 F.2d 961, 203 USPQ 564 (C.C.P.A. 1979).

See TMEP §1201.03(c) regarding wholly owned related companies, §1201.03(d) regarding corporations with common stockholders, directors or officers, §1201.03(e) regarding sister corporations, and §1201.03(f) regarding license and franchise situations.

But, it seems clear that I have to declare this on the application.

Quote
1201.03(a) Use Solely by Related Company Must be Disclosed

If the mark is not being used by the applicant but is being used by one or more related companies whose use inures to the benefit of the applicant under §5 of the Act, then these facts must be disclosed in the application. 37 C.F.R. §2.38(b). See Pease Woodwork Co., Inc. v. Ready Hung Door Co., Inc., 103 USPQ 240 (Comm’r Pats. 1954); Industrial Abrasives, Inc. v. Strong, 101 USPQ 420 (Comm’r Pats. 1954). Use that inures to the applicant’s benefit is a proper and sufficient support for an application and satisfies the requirement of 37 C.F.R. §2.33(b)(1) that a §1(a) application specify that the applicant has adopted and is using the mark.

The party who controls the nature and quality of the goods or services on or in connection with which the mark is used should be set forth as the applicant. In an application under §1(a) of the Trademark Act, the applicant should state in the body of the application that the applicant has adopted and is using the mark through its related company (or equivalent explanatory wording). In a §1(b) application, the statement that the applicant is using the mark through a related company should be included in the amendment to allege use under 15 U.S.C. §1051(c) (see TMEP §§1104 et seq.) or statement of use under 15 U.S.C. §1051(d) (see TMEP §§1109 et seq.).

The applicant is not required to give the name of the related-company user, unless it is necessary to explain information in the record that clearly contradicts the applicant’s verified claim of ownership of the mark.

The applicant may claim the benefit of use by a related company in an amendment to the application. Greyhound Corp. v. Armour Life Insurance Co., 214 USPQ 473, 475 (TTAB 1982).

If the applicant and a related company both use the mark, and it is the applicant’s own use of the mark that is relied on in the application, then the applicant does not have to include a reference to use by a related company in the application. See TMEP §1201.05.


For anyone who knows more about this than me (which would probably be almost any of you reading this), am I on the right track in thinking that I could use the earlier date for first used in commerce, even if it predates the existence of SuperGreat LLC as long as I disclose this in the TM application?
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JSonnabend

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Re: "First Used In Commerce" related to new LLC formation
« Reply #2 on: 02-01-08 at 07:37 am »

See T.M.E.P. § 903.06 for the procedural end of claiming DOFU of a predecessor in title.  Long story short, you can claim the predecessor's DOFU as your own.

- Jeff
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Karlson

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Re: "First Used In Commerce" related to new LLC formation
« Reply #3 on: 02-01-08 at 07:39 pm »

"...If the first use anywhere or the first use in commerce was by a predecessor in title to the applicant, or by a related company of the applicant (see 15 U.S.C. §§1055 and 1127), the dates of use clause should state that the use on this date was by the applicant’s predecessor in title, or by a related company of the applicant, as the case may be. See 37 C.F.R. §2.38(a). It is generally not necessary to give the name of the predecessor in title or the related company."

What if the clause re predecessor in title was not stated when the dates of use are claimed?

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JSonnabend

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Re: "First Used In Commerce" related to new LLC formation
« Reply #4 on: 02-04-08 at 08:24 am »

Having not dealt with a challenge to a registration based on this issue, I did a quick look for T.T.A.B. cases.  My quick search didn't reveal any case on point, so it's difficult to say what the T.T.A.B. would do.  My guess, based on recent cases on other G&S/SOU related cases is that the T.T.A.B. might very well cancel a registration for this error.

- Jeff
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Karlson

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Re: "First Used In Commerce" related to new LLC formation
« Reply #5 on: 02-04-08 at 05:57 pm »

Don't you think it is a correctable error, unless a fraudulent reason for not disclosing can be demonstrated.

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JSonnabend

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Re: "First Used In Commerce" related to new LLC formation
« Reply #6 on: 02-05-08 at 08:31 am »

Don't you think it is a correctable error, unless a fraudulent reason for not disclosing can be demonstrated.

T.M.E.P. § 1609 concerns corrections of registrations.  As I've said, I've never had to correct an error like the one we're discussing, but I would certainly start with this section of the T.M.E.P. if I were handling the matter.

- Jeff
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