Thanks for the Interesting comments on this hypothetical subject....( Re: domain predates tv show/trademark app )
Lets assume i checked the application... and found that its based on "Proposed Use"
What does that mean in this situation ?
I think it means something good.. but what ?
with my experience i cannot pinpoint what that means...
Also.. their trademark application has been opposed by another entity, this other entity claims that they offered the exact same wares and services prior to te "giant" 's date of proposed use on their wares and services..
there has also been "3 extentions of time granted"...
I think the first " date " of proposed use would be the first press release announcing the show. There were no previously publically announced "activities or tipping off the intention with regard to the TV show that occurred prior to the press release... accross the country.
The tv show.. It simply did not exist, the tv show's existance was was created by them after a plan it was created first by the domain registrant, who also stated he/she/it plan for the domain online, wich was somewhat different. Better in fact.
Can the domain registrant sleep easy?
even if he/she/it still has no precise legal road to follow.
THE QUESTION :
is there some sort of "simple" "clear" step by step plan for this situation, or some guidelines to follow so there's no legal trouble down the road.. ? some rules to follow.. ?
to make it all work, for the registrant... and whoever helps he/she/it..

Or should he/she/it also wear a tin hat and watch out for black helicopters ?
or just stay away from their wares and services...
or should ther be a fight.. they are now.. along with their TV show, operating a website that is similar to the domain registrant's statement at the time of registration of the domain.
But its .. its like David vs Goliath..
Fear disabled to domain temporarily.
"Landrue - Guide us"
who's interested ?