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Author Topic: Separate trademark application  (Read 608 times)

patentlyconfused

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Separate trademark application
« on: 04-20-12 at 03:07 pm »

If I am applying for a trademark for an image of cup that depicts a sleeve with a design and one capital letter in  the center of the sleeve but I want the flexibility of alternating the letter on the sleeve when I use the decal in commerce. Would I need to file a trademark application for each potential change on the sleeve? Everything remains the same but te letter?
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BobRoberts

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Re: Separate trademark application
« Reply #1 on: 04-21-12 at 05:23 pm »

I believe, but would stand to be corrected, that you are OK altering the style of the letter so long as it doesn't change the commercial impression of the mark.
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JSonnabend

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Re: Separate trademark application
« Reply #2 on: 04-26-12 at 09:28 am »

The question is: what is your mark?  If the letter is going to change (not just the typeface), then what exactly will the public recognize as your mark?

- Jeff
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SonnabendLaw
Intellectual Property and Technology Law
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