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Re: SERVICE MARKS?


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Posted by M Arthur Auslander on June 10, 2002 at 22:57:38:

In Reply to: SERVICE MARKS? posted by B. MOORE on June 08, 2002 at 10:31:07:

: I READ HERE THAT A NAME OF A BUSINESS CAN BE PROTECTED AS A SERVICE MARK IF THERE ISN'T ANY CONFLICTS, HOW DO I DO THAT, HOW LONG DOES IT TAKE BEFORE IT GOES INTO EFFECT, AND HOW MUCH DOES IT COST? PLEASE ANSWER ASAP. THANK YOU VERY MUCH.

Dear B. Moore,
The first thing is an analysis as to basic registerability. Next a search and then if all seems right a trademark application.

The proceedure is relatively inexpensive, particularly since trademarks and service marks are forever as long as they are in use. I've got a trademarked cologne I use with a 200 year old trademark. Think Coca Cola.

M. Arthur Auslander

Auslander & Thomas-Intellectual Property Law Since 1909
505 Eighth Avenue, New York, NY 10018
212-594-6900, fax 212-244-0028, aus@auslander.com
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