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Re: Design Protection[ Follow Ups ] [ Post Followup ] [ Copyright Forum ] [ FAQ ] Posted by Stephen L. Anderson on December 17, 2001 at 11:51:11: In Reply to: Design Protection posted by Frank Papaleo on December 17, 2001 at 11:10:41: Dear Frank: There are several ways to protect new and inventive ideas used in business. These include: trademarks, copyrights, trade secrets (proprietary business methods, contacts, customer lists, recipes, etc.) and patents. As you know, WE PROTECT IMAGINATION and offer online registration services for basic copyrights, trademarks and domain names at www.mybrandsonline.com. Beyond the basics, our attorneys and agents work to create INTELLECTUAL PROPERTY SOLUTIONS which maximize each of our clients' unique and distinct personalities and properties. However, we do not usually give specific legal advice to persons other than our clients. Nor do we have For now, we offer the following tips and suggestions which may or may not apply in your particular situation. 1) Copyright protects a wide variety of intellectual properties, including pictures and words, e.g., works of art (paintings, sculpture, photographs, jewelry designs, etc.) literary works, (books, song lyrics, poetry,) as well as choreography, sound and video recordings, and other expressive creations. Copyright protects the author's original creative expression as contained in the work but DOES NOT usually extend to any IDEA, procedure, process, method, system, discovery, NAME or short title or slogan. Therefore, while COPYRIGHT PROTECTION may be available for the unique expressive aspects of your idea, plan, marketing approach or recipe: (e.g., "a pinch of sugar, a dash of salt, smoke a cigar and drink a malt") it may not be sufficient to protect the actual recipe or formula: (e.g., 1/2 tsp: sugar, 1/4 tsp: salt). We can help to promptly register your claim to your original, expressive material. In the case of drawings artwork and designs, each can be copyrighted independently for the strongest protection. Our Basic US Copyright applications cost $249 including the government fees, copies, express delivery service, return postage and the certificate of registration. 2) Trademark protects names, slogans, logos and symbols used in business. (e.g., company names like: STARBUCK'S, MCDONALD'S, or FORD; product names like OREOS, BIG MAC or EXPLORER; personal names like: LAURA ASHLEY or CALVIN KLEIN; slogans like WE LOVE TO SEE YOU SMILE, or THE ONLY WAY TO FLY; designs like: the "GOLDEN ARCHES" or the NIKE "SWOOSH", symbols like: "SNAP CRACKLE & POP" and even sometimes color schemes like: Brown for UPS courier service or Pink for SWEET 'N LOW as well as other types of trade dress, including distinctive packaging, architecture and interior store design and uniforms. What is in a name? Though Shakespeare said that a rose by any other name would still smell as sweet Prior to seeking to register a trademark, a search should be conducted to determine whether the name, (or device) or a similar name is already in use by others. We offer low-cost and wide-ranging search options (and basic trademark applications) at our secure server www.mybrandsonline.com to get you started On the other hand, if you wish, you can complete the information listed below and send us the materials requested by mail. Basic Trademark applications cost $599 for one class, and $1025 for a two class application (including the government filing fees of $325 per class and all related postage, copies and typical correspondence). If you have not yet used the desired mark or if there are objections by the Trademark Examiner or oppositions filed by others claiming a superior right in the mark, there may be additional fees required. In addition to TRADEMARKS, we also help our clients to REGISTER and PROTECT their DOMAIN NAMES and in many cases, we can also help our clients in filing BUSINESS INCORPORATIONS, or DBAS (fictitious business name) statements. In cases of disputes over trademarks and Common Law Designations and trade names, our attorneys can advise on strategies on avoiding and/or prevailing in such litigation. 3) Patent protection is available for inventions, that is new, original, unique and different items Our Crew includes a registered Patent Agent and several Intellectual Property Attorneys who guide inventors through the process. Once informed about the nature of a particular the invention, we can quote fees for a patentability search and for patent applications, filing and maintenance. 4) Trade Secrets This term is extremely broad, covering for example: Reasonable steps must be taken to ensure that all persons with access to a trade secret keep such knowledge in confidence. Our attorneys regularly draft non-compete clauses and non-disclosure agreements and can offer other advice about protecting and maintaining trade secrets. YOU MAY CHOOSE TO SEEK REGISTRATION OF YOUR NEW NAME, DESIGN, OR BUSINESS PROCESS IN ORDER TO PROTECT IT FROM COPYCATS OR INFRINGERS. REGISTRATION SHOULD BE SOUGHT IN ANY COUNTRY WHERE YOU DO BUSINESS OR WHERE YOU EXPECT INFRINGEMENT MAY OCCUR. For details concerning our fees and services check our websites: If you have further questions, we would be happy to assist. Best Regards, Stephen Anderson Offices in Irvine and San Francisco, California and Washington, D.C. - websites everywhere. Airmail: Anderson & Shippey tel Irvine (949) 754-3048 WEBSITES- http://www.brandxperts.com/ TRADEMARKS http://www.copyrightpros.com/ COPYRIGHTS http://www.namesavers.net/ DOMAIN NAMES http://www.mybrandsonline.com/ ONLINE REGISTRATION INTELLECTUAL PROPERTY SOLUTIONS FOR THE NEW MILLENNIUM
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